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Salesforce Marketing Cloud Account Engagement (Pardot), although it is a standalone marketing automation tool, delivers great value when integrated with the Salesforce CRM.
Marketing is no longer a campaign, but a commitment,” says a prominent marketing guru. At Prudent, we believe that there’s more to marketing than just being committed to your campaign goals. This is where multiple factors and elements of marketing automation comes into the picture.

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Manufacturing companies that deal with a vast product base face plethora of challenges from product configuration to customer service. The above scenario calls for the need of an “automated ecosystem" for rapid problem-solving and process streamlining.
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In everyday business operations, it seems like managing a room full of giant supercomputers are much easier than managing a mobile field service crew.

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Salesforce Lightning is a modern, intuitive user interface designed to focus on streamlining processes and increasing productivity.
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You'll discover why having a CRM system is essential for improving customer service and building long-term customer relationships.
In today’s digital world, customer relationship management (CRM) is more important than ever. With the rise of internet usage, customers have become more demanding when it comes to their shopping experience, and to keep up, businesses need to invest in a CRM system. But why is CRM so essential now?

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It takes a lot of effort, resources, and creative problem-solving to align different techniques to develop a cohesive, successful strategy
Multi-channel marketing can be tricky to navigate. It takes a lot of effort, resources, and creative problem-solving to align different techniques to develop a cohesive, successful strategy. But with the right tools, you can run the multi-channel marketing process like clockwork.

Salesforce Experience Cloud is an industry-leading suite of tools and services that help businesses achieve their goals with comprehensive solutions for multi-channel marke
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